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Content Themes
Based on the guide's key areas, we'll focus on these main themes:
- Digital Marketing Fundamentals
- Content Strategy Development
- Content Creation Best Practices
- Distribution and Promotion
- Analytics and Optimization
Weekly Schedule
Week 1: Digital Marketing Foundation
- Monday: Blog post - "Getting Started with Digital Marketing: A Beginner's Guide"
- Wednesday: Infographic - "The Digital Marketing Ecosystem Explained"
- Friday: Social media carousel - "5 Pillars of Digital Marketing Success"
- Weekend: Email newsletter - Weekly digital marketing tips digest
Week 2: Understanding Your Audience
- Monday: Blog post - "How to Create Detailed Buyer Personas"
- Wednesday: Video tutorial - "Using Analytics to Understand Your Audience"
- Friday: Interactive poll - "What Content Does Your Audience Want?"
- Weekend: Email newsletter - Audience research insights